While the main focus for education investment is the K-12 market, millions of American adults also need and want opportunities to learn. For low-skill adults in particular, technology could provide an ideal way for them to build the skills needed to improve their job prospects, and most importantly, their families’ well-being. For developers, this population represents an estimated $55 billion hidden market.
Recently we hosted a convening in Denver, Colorado prior to the Commission on Adult Basic Education (COABE) annual conference. We brought together adult education practitioners, education and policy leaders, researchers, and technology developers to identify the needs of this population, and best practices for developers entering this market. Read more about adult learners and the key findings from our event in my recent blog post on LinkedIn.