The number of middle-skill jobs that require digital skills continues to grow. Often, though, adult workers lack this skill set. Last fall, in an effort to address this gap, Facebook pledged to train 3,000 Michiganders in digital skills by 2020 through the Digital Skills Micro-credential program created in partnership with Digital Promise.
Since then, dozens of nonprofits across Michigan serving workers and entrepreneurs have facilitated short, “real world” workshops in which students use their own businesses or organizations to learn to market via Facebook business pages. As students develop their skills, they can earn digital micro-credentials as a way to demonstrate the competencies they have built. They can post these micro-credentials on their resumes, LinkedIn profiles, or other social media platforms for future employers to see.
To date, these organizations have trained more than 500 people across the state. On October 30, 2018, partners convened at Spartan Innovation, a center at Michigan State University that spurs businesses and entrepreneurship in East Lansing to connect with and learn from each other. Over the course of the day, partners shared victories, challenges, and best practices, and they discussed sustainability: How will organizations keep this work moving beyond 2020?
A few takeaways that the partners observed over the last year:
Partners also had the opportunity at Spartan Innovation to provide feedback on Learn with Facebook, Facebook’s latest resource for job seekers and professionals. Digital Promise partnered with Facebook to create a range of quick, free online courses in digital marketing and career-focused skills. At the end of each module, learners have a chance to earn a micro-credential, a digital badge that demonstrates competency in a specific skill set.
To learn more about the range of courses offered for job seekers and professionals and start earning digital skills micro-credentials, visit Learn with Facebook.